Mobility Analytics Blog

StreetLight Data Blog

The latest news about Big Data and mobility analytics.

Shirin Oshidari

Blog Feature

Big Data  |  Traffic

Why Big Data Matters for Traffic Congestion Studies

Traffic congestion negatively effects the economy, roads and our quality of life. Some people tend to blame pass-through trips, commercial attractions or employers, but expectations don’t always line up with hard data about what really causes congestion.

In California’s Napa County, for example, it is common to blame traffic on wine-tasting tourists. However, when planners used Big Data to map out travel behavior in traffic congestion studies, they found out that commuters actually contributed as much to congestion as tourists. High housing costs in Napa are a major part of the problem.

It’s not easy to figure out why congestion happens, especially in downtown districts. Learn how to improve the accuracy of your traffic congestion studies by using analytics derived from Big Data.

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Blog Feature

Big Data  |  Transportation

Our New Consultant Subscription to StreetLight InSight®

For even the most seasoned consulting firms, winning a government contract through competitive bid is no cakewalk. However, there are ways to make your proposals rise to the top – and today, StreetLight Data is introducing a new way to differentiate with StreetLight InSight®, our easy-to-use online platform for turning Big Data into transportation Metrics. Our new Consultant Subscription allows consultants to customize, visualize and download Metrics derived from Massive Mobile Data in ways designed to help grow their businesses.  Keep reading this blog post for all the details.

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Blog Feature

Big Data  |  Retail  |  Transportation

Why I Joined StreetLight Data

Since I joined StreetLight Data as VP of Sales and Services just a few weeks ago, I’ve found myself energized by both team I have joined and the product we provide, StreetLight InSight®. But I can’t deny the flicker of apprehension that I felt right before my first day. Change is not always easy: I previously worked for more than 10 years at Autodesk, where I helped build global sales teams, established the company in new industries, and brought brand-new products to market. From my clients to my colleagues, the Autodesk community still
feels like family to me – and I’m proud of that.

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