Mobility Analytics Blog

StreetLight Data Blog

The latest news about Big Data and mobility analytics.

Blog Feature

Retail  |  Transportation

Making Big Data Useful: StreetLight InSight® Home-Work Metrics, Visualizations, and More

Earlier this year, we integrated our new Location-Based Services data source into the StreetLight InSight® platform. Since then, we have steadily introduced Metrics and features built off that data that help our clients glean even more useful information from our platform. In this blog post, I’ll highlight the most exciting developments. (In case you need a refresher, StreetLight InSight is our easy-to-use cloud-based platform for transforming Massive Mobile Data into analytics that describe travel behavior.)

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Blog Feature

Big Data  |  Retail  |  Transportation

Why I Joined StreetLight Data

Since I joined StreetLight Data as VP of Sales and Services just a few weeks ago, I’ve found myself energized by both team I have joined and the product we provide, StreetLight InSight®. But I can’t deny the flicker of apprehension that I felt right before my first day. Change is not always easy: I previously worked for more than 10 years at Autodesk, where I helped build global sales teams, established the company in new industries, and brought brand-new products to market. From my clients to my colleagues, the Autodesk community still
feels like family to me – and I’m proud of that.

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Blog Feature

Big Data  |  Retail  |  Transportation

Optimizing StreetLight InSight® for Large Projects & Organizations

At StreetLight Data, we’re always updating StreetLight InSight, our easy-to-use web application for transforming Big Data from mobile devices into Metrics that describe travel patterns. (Not familiar with StreetLight InSight? Click here to sign up for our monthly introductory webinar.) Typically, our usability enhancements have focused on improving StreetLight InSight for individuals. In our last two monthly releases, we took a different approach: Optimizing StreetLight InSight for large projects and large teams. In this blog post, we’ll share the highlights.

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Blog Feature

Big Data  |  Retail  |  Transportation

Where Does StreetLight's GPS Data Come From?

At StreetLight Data, we transform trillions of geospatial data points into useful information about mobility behavior. One of the most common questions we’re asked is, “So, where do those trillions of data points come from?” For all of our StreetLight InSight® Travel Metrics as well as many of our Retail Metrics, the answer is “GPS devices.” In this blog post, we’ll discuss the different types of devices that generate the GPS data we use.

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Blog Feature

Big Data  |  Retail  |  Transportation

StreetLight InSight® Update: Faster Travel Metrics and More!

Last night, we completed our monthly update of StreetLight InSight – that’s our easy-to-use web app for generating mobility Metrics in minutes. StreetLight InSight Metrics are based on Big Data from millions of mobile devices, and they’re ideal for transportation planning, commercial real estate development, retail site selection, and more. If you’re not familiar with our web app, watch our demo videos or request a 1:1 consultation with one of our Big Data experts to learn more.

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Blog Feature

Big Data  |  Retail  |  Transportation

We've Updated StreetLight InSight®!

We’re excited to share that StreetLight Data’s easy-to-use web app, StreetLight InSight, was updated last night. StreetLight InSight generates accurate, precise, and comprehensive Metrics that describe how communities move in minutes. It now features a new type of Travel Metric, faster retail map rendering, and more.

In this blog post, we’re sharing our approach for updating StreetLight InSight and detailing a few of the features in our latest release. If you’re not familiar with StreetLight InSight, check out our demo videos or request a free, 1:1 demo with a StreetLight Data consultant. 

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